SURYA TO LAUNCH 800 NEW RUGS AND ACCESSORIES AT HIGH POINT MARKET 10.07.20
Surya is set to debut at High Point Market an impressive array of 600 new rugs, including 75 new collections, as well as extensions to top-selling and trending collections. New rugs span the style and price spectrum, featuring hand knotted statement pieces, high-design machine woven options and intricately crafted handwoven designs. Surya has also made significant expansions to its rug assortment in the performance and natural fiber categories to reflect current market trends.
New to the Surya showroom will be a gallery featuring 150 vintage and antique one of a kind rugs, hand selected for their unique design, high quality natural materials and meticulous craftsmanship. Each authentic piece is made from soft hand-spun wool hand knotted by skilled artisans. The collection will include a variety of unique patterns and sizes.
New pillow and pouf collections abound with warmed up hues of patchworked leather and naturally beautiful hair on hide combinations inspired by the rustic American Southwest. Stylish additions in the ever-expanding mirror and accent furniture categories include chic marbled surfaces and dimensional frames.
Surya's most noteworthy rugs and accessories for the season are highlighted in the company’s
Fall 2020 Spotlight, which can be accessed
here. Filled with inspirational lifestyle photography, close-up imagery and video features, this e-catalog brings products to life for an elevated virtual buying experience.
“We are excited to welcome buyers and designers back to our showroom next week and will be taking extra precautions to keep our staff and visitors safe.” said Satya Tiwari, President of Surya. “Over the last several months we have been focusing on product innovation, strengthening our relationships with vendor partners and optimizing our sourcing strategy. As a result, many of our new rug collections are already generously stocked, ready to ship and available in large sizes up to 12’x15’. This market, we are looking forward to showcasing a world of new design possibilities”
Following are a few of the key rug and accessories collections market attendees will see in the Surya showroom,
Showplace 4100. Walk-ins are welcome but showroom visitors are encouraged to book an appointment
here.
RUGS
Anatolia
Masterfully hand knotted, intricate Turkish and Persian inspired designs offer a remarkable antique finish with subtle high low detailing.
Avant Garde
Space dyed fibers are machine woven to create beautifully bordered designs for unique old-world appeal.
Birch
Versatile and visually textured, Moroccan-inspired hand knotted patterning over soft ribbed pile combines with braided tassels for indoor or outdoor style.
Evora
Sustainable handwoven neutrals are tightly weaved to reveal rustic coastal inspired patterning with versatile appeal.
Huntington Beach
A machine woven mix of antique-inspired and abstract patterns modernized by a richly distressed color palette with timeless appeal for both indoor and outdoor spaces.
Jordan
Hand knotted traditional patterns in fresh sophisticated hues are artistically distressed and infused with sheen and high low textural contrast for a stunning carved effect.
Reign
Expertly hand knotted traditional motifs feature updated scale and sophistication for an unmatched heirloom effect framed with delicate fringe.
Saint Clair
Intricately hand woven to achieve lightly weaved diamond patterning, artfully enriched with texture and a fine macramé fringe.
Scandi
Expertly hand knotted neutral-toned geometrics provide functional design with a minimalist aesthetic, providing a warm and balanced foundation for any space.
Seda
Etched rivulets and high low textural contrast are masterfully blended with a touch of luster for an exquisite abstract Tibetan hand knotted collection.
ACCENT FURNITURE
Anaya Accent Tables
Crafted from smooth white marble and black or gold metal base, the geometric shaped coffee or console tables provide a modern peek at chic industrial design.
McMillan Console Table
Streamlined and contemporary, the console table stands 30” tall and features a handcrafted mango wood surface firmly grounded by a black powder coated iron base.
Lance Pouf
Textured and warmly hued leather highlights diamond quilting and a circular profile with an air of traditional charm.
PILLOWS
Ranger
The Ranger pillow collection celebrates the tonal variations of naturally beautiful hide and is tailored with a center seam and neutral hues to coordinate with a variety of design styles.
Pelusa
The highly textured cotton Pelusa pillow is artfully woven with lots of surface interest and features ample tiny tassels with rows of shaggy vertical stripes, it will be the focal point of any sofa.
MIRRORS
Arragon
The sleek 50 x 40-inch Arragon mirror is framed with 2 layers of antique tiles and tiered to provide a feel of unmatched opulence.
Grecian
Inspired by the Bauhaus movement, each of the 2 sleek designs are embellished with painted tiles to convey a gorgeous blend of minimalism and glam.
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About Surya
Surya is the premier one-stop source for coordinating home accessories for a broad range of lifestyles and budgets. An expert at translating the latest apparel and interior design trends, Surya artfully combines color, pattern and texture to offer more than 60,000 fashion-forward products, including rugs, pillows, throws, wall decor, accent furniture, lighting, decorative accents, and bedding. The brand also provides innovative display, merchandising and training solutions to support retailers in successfully promoting and selling home accessories. Surya has showrooms in Denver, Boston, Dallas, High Point, New Delhi, and Toronto. To learn more, visit
www.surya.com.
SURYA RELEASES FIRST-EVER LUXURY CATALOG 9.30.20
CARTERSVILLE, GA (September 30, 2020) - Surya is pleased to announce the launch of a curated luxury catalog featuring top of the line rugs with exceptional design, quality and craftsmanship. In the exclusive 347-page book, phenomenal large-scale product and lifestyle photography bring each rug to life, highlighting the richness of patterns, colors and textures. High-resolution images of the catalog cover and selected pages can be found
here.
Surya’s 2021 Luxury Rugs catalog includes a mix of 145 new and top-selling collections, most of which are handmade by master artisans in rural areas in India. Each collection features a variety of unique and timeless designs that are rich in history and heritage. The catalog is organized by construction, but also includes sections that highlight growing rug categories such as performance, natural fiber and texture. Samples are available for all of Surya’s luxury rugs, and most designs are available in mansion and custom sizes to accommodate a range of residential and commercial projects.
“We are excited to showcase our leadership in design by bringing to the spotlight an unmatched breadth of extraordinary rugs. The stunning designs, colors and textures that you will experience in this catalog are the result of age-old techniques married with continuous product innovation,” said Surya president Satya Tiwari. “Design has always been a core part of our business and the launch of our luxury catalog marks another milestone in our mission to bring the highest quality and variety of rugs to the design community.”
Surya’s 2020 Luxury Rugs catalog is available in print and may also be accessed online at
www.surya.com/luxuryrugs. High Point Market attendees are invited to stop by
Showplace 4100 to experience Surya’s remarkable selection of luxury rugs in person.
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About Surya
Surya is the premier one-stop source for coordinating home accessories for a broad range of lifestyles and budgets. An expert at translating the latest apparel and interior design trends, Surya artfully combines color, pattern and texture to offer more than 60,000 fashion-forward products, including rugs, pillows, throws, wall decor, accent furniture, lighting, decorative accents, and bedding. The brand also provides innovative display, merchandising and training solutions to support retailers in successfully promoting and selling home accessories. Surya has showrooms in Denver, Boston, Dallas, High Point, New Delhi, and Toronto. To learn more, visit
www.surya.com.
SURYA ANNOUNCES OPENING OF NEW DESIGNER SHOWROOM IN DENVER 9.17.20
Surya continues to expand its vision to provide designers and trade professionals with year-round local accessibility to the brand, with the recent opening of its newest to-the-trade luxury showroom at the Denver Design Center. The 3,300 square-foot Denver location showcases a curated selection of Surya rugs, lighting, wall decor and accent furniture. In addition to 650+ top-of-the-line Surya rugs, a hand-selected offering of unique one-of-a-kind hand knotted antique rugs is also available for purchase. Thoughtfully designed with inspirational lifestyle vignettes, easy-to-shop product displays, and collaborative workspace, the showroom is set up to simplify the buying experience for both designers and their clients.
“We are excited to present our vast range of luxury rugs and accessories to the Denver market in a beautiful and inspiring showroom. Our Denver showroom is a visual testament to our ongoing commitment to serving the designer community, and we look forward to cultivating new relationships in the region,” said Satya Tiwari, president of Surya. “The timing of the opening of this new showroom could not have been better. With many local designers limiting their travel and tradeshow attendance this year, we are now able to bring our products directly to them to browse safely and at their convenience.”
“We are thrilled to have Surya at the Denver Design District,” said Amy Gagliano, Director of Marketing at the Denver Design District. “Surya enhances our robust collection of showrooms that serve the Rocky Mountain Region and beyond. With 250,000 square feet and 36 showrooms all in one location, the Denver Design District is an important interior design resource for industry professionals and consumers.”
Surya’s Denver showroom is located at 595 S. Broadway, Suite 118E and is open daily from 9AM to 5PM. Showroom visitors are required to follow all Denver Design Center COVID-19 protocols.
More information about Surya’s Denver showroom can be found
here.
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About Surya
Surya is the premier one-stop source for coordinating home accessories for a broad range of lifestyles and budgets. An expert at translating the latest apparel and interior design trends, Surya artfully combines color, pattern and texture to offer more than 60,000 fashion-forward products, including rugs, pillows, throws, wall decor, accent furniture, lighting, decorative accents, and bedding. The brand also provides innovative display, merchandising and training solutions to support retailers in successfully promoting and selling home accessories. Surya has showrooms in Atlanta, Boston, Chicago, Dallas, Denver, High Point, Mexico City, New Delhi, and Toronto. To learn more, visit
www.surya.com.
SURYA KICKS OFF VIRTUAL LAUNCH OF SPRING 2020 INTRODUCTIONS 4.23.20
Please see below an announcement regarding Surya's newest rugs and accessories as well as information regarding our virtual product launch. Related images can be downloaded using the following link: https://www.dropbox.com
CARTERSVILLE, GA (April 23, 2020) -- Buyers and designers can now experience Surya's 900+ new rug and accessory introductions through the company's Spring 2020 virtual product launch. The comprehensive digital endeavor includes an interactive catalog of all new products debuting this Spring, a video gallery for featured collections, and Surya-led virtual walk-throughs covering product highlights, inspiration and trends for the season.
Surya's Spring 2020 Introductions catalog features 85 new rug collections, and significant expansions to the company's lighting, mirror and accent furniture offerings. Filled with inspirational lifestyle photography, close-up imagery and video features, the catalog brings new products to life for an elevated buying experience. Additionally, buyers and designers can click on any image in the digital catalog to view real-time inventory, access additional product resources, find pricing and place orders directly on surya.com. Surya is also inviting buyers and designers to sign up for virtual walk-throughs of the new product lineup, led by Surya's rug and accessories specialists in a webinar format.
“With the cancellation of markets this season, we wanted to ensure buyers and designers could access and experience our newest products from anywhere and in multiple formats. We have invested heavily in our digital strategy to make this possible, and I am excited to share the results with you,” said Surya President Satya Tiwari. “Our selection of new products this Spring is a reflection of what's hot in the market right now. And, as always, we are bringing the latest looks in a variety of price points and styles.”
Surya's new rug collections include a well-orchestrated mix of innovative modern options and timeless design classics in a variety of constructions, from fresh machine-woven options to luxurious hand knotted statement pieces. New rug collections include:
Royal
The Royal collection, expertly hand-knotted by artisans in India, features a warm and sophisticated tonal palette. Made from 100% viscose, these rugs have a beautiful silky sheen with a delicate fringe border.
Sahara
Hand knotted of 100% wool, the Sahara collection features soft pile, high low variation and a distinctive tassel fringe. This unique Moroccan-inspired collection is infused with rich texture and made by skilled artisans in India.
Lucknow
The versatile hand-knotted Lucknow collection is made from a viscose/wool blend. It combines vintage and modern design elements in a mostly neutral palette with high low texture and a lustrous sheen.
Malaga
The Malaga collection delivers high end contemporary charm with its Tibetan hand knotted construction. Delicately crafted in India of mostly wool yarns, the designs are dynamic and include subtle high low texture.
Machu Picchu
The Machu Picchu collection includes Peruvian-inspired designs that feature unique natural textured yarns, with striped and organic motifs, and stitched patterns. This collection is hand woven from wool by master artisans in India.
Unique
The Unique collection features center medallion and border patterns and is Inspired by antique one-of-a-kind designs. Hand tufted in India, these hand printed rugs are 100% polyester with a low pile.
Mirabel
The machine-woven Mirabel collection is made in Turkey of 100% polyester and features a beautiful array of colors and subtle fringe detail, offering high perceived value with a sophisticated edge.
Laila
Machine-woven in Turkey, the super soft Laila collection is made from 100% polyester and combines high low pile variation and eye-catching designs that blend sophisticated hues.
Surya's new lighting additions feature edited modern clean lines, as well as tried and true traditional silhouettes with contemporary inspired finishes. New lighting collections include:
Sannah
The 5-light Sannah chandelier is a traditional style and features a beautiful antique bronze finish with adjustable hanging rod for added flexibility.
Seaham
Clean lined with a beautiful brass finish, the Seaham collection features both pendant and wall sconce in brushed gold tone finish with clear glass shade.
Surya's new mirrors and wall decor include a contemporary hybrid of modern and luxe effects. Designs are an eye-catching mix of redefined materials and matte metals with detailed finishes.
Mysore
The Mysore circular mirror is made with mango wood and gives an alluring dimensional effect. The lightly distressed finish enhances the beauty of the dark stained wood surface resulting in an attractive statement piece.
Genaro
The modern 2-tone Genaro accent mirror can brighten up any wall with its beautiful gold detailing over a white honeycomb patterned base.
New accent furniture from Surya includes tables, stools, and benches classically designed from natural materials featuring wood-like textures and organic shapes.
Troyes
The rustic Troyes end tables are made of kiln dried acacia wood, feature a unique textured wood grain design, and are available in two different color ways. The collection also includes 3pc nesting tables.
Roxeanne
The Roxeanne collection includes ottomans and benches upholstered in plush, color saturated velvets with brushed gold tone metal legs or base.
Asmara
The globally-inspired hand woven Asmara upholstered bench is available with black metal hair pin legs or dark wood base for a versatile stowing option.
Surya's newest pillows and throws spotlight high low detailing, tone on tone solids and wanderlust-inspired designs with vibrant color palettes and Surya's signature handcrafted appeal.
Pomtastic
Crafted from 100% cotton with a plush knitted construction, the Pomtastic pillow collection showcases a simple ribbed weave and generous sized pom pom detailing to liven up any space.
Sambramba
Hand embroidered of 100% cotton, the Sambramba pillow collection features meticulous hand work inspired by beautiful motifs from ancient Moroccan textiles.
Amarie
This Amarie throw is made of brightly hued cotton and features artful embellishment and gorgeous decorative fringe.
Surya's Spring 2020 Introductions digital catalog can be accessed at www.surya.com/new/spring2020.
For an up close and personal look at Surya's key collections for the season, please visit the video gallery at www.youtube.com/suryasocial. Buyers and designers can also sign up for a virtual walk-through of the latest introductions at www.surya.com/webinars.
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About Surya
Surya is the premier one-stop source for coordinating home accessories for a broad range of lifestyles and budgets. An expert at translating the latest apparel and interior design trends, Surya artfully combines color, pattern and texture to offer more than 60,000 fashion-forward products, including rugs, pillows, throws, wall decor, accent furniture, lighting, decorative accents, and bedding. The brand also provides innovative display, merchandising and training solutions to support retailers in successfully promoting and selling home accessories. Surya has showrooms in Atlanta, Boston, Dallas, High Point, Mexico City, New Delhi, and Toronto. To learn more, visit
www.surya.com.
SURYA UNVEILS SPRING 2020 CATALOG 4.09.20
CARTERSVILLE, GA (April. 9, 2020) – The ultimate design resource for rugs and accessories has arrived. Surya announced today the release of its Spring 2020 Catalog. The catalog showcases more than 1,000 fresh new designs across all categories, with notable expansions in the rug, lighting and accent furniture categories.
Surya’s latest catalog is curated with inspirational lifestyle photography which showcases the range and versatility of Surya rugs and accessories. Enhanced close-up imagery brings vivid patterns and textures to life, and detailed product information is available to help drive informed decisions.
For easy navigation, the Surya catalog is organized by product category, with sections laid out by price from high ($$$$$) to low ($). Visual indexes are available for Surya’s full rug assortment and for top-selling Surya rugs and accessories.
“Our homes have never been more important, offering us comfort, security and refuge in the midst of this uncertainty. Our goal is to continue to help our customers to create beautiful spaces by offering the largest selection of fashion-forward rugs and accessories, the fastest delivery times and the highest fulfillment rate in the industry.” said Satya Tiwari, president of Surya. “Our catalog is just one of the many tools our customers can access for inspiration and to quickly hone in on personalized options for clients.”
Surya.com can be used alongside the catalog to place orders, view real-time inventory and access additional product specifications, images and videos.
Surya’s Spring 2020 catalog is available online at
www.surya.com/ecatalog. Printed copies will be mailed to customers in the coming weeks.
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About Surya
Surya is the premier one-stop source for coordinating home accessories for a broad range of lifestyles and budgets. An expert at translating the latest apparel and interior design trends, Surya artfully combines color, pattern and texture to offer more than 60,000 fashion-forward products, including rugs, pillows, throws, wall decor, accent furniture, lighting, decorative accents, and bedding. The brand also provides innovative display, merchandising and training solutions to support retailers in successfully promoting and selling home accessories. Surya has showrooms in Atlanta, Boston, Chicago, Dallas, High Point, Mexico City, New Delhi, and Toronto. To learn more, visit www.surya.com.
SURYA HIRES INDUSTRY VETERAN BRANDON CULPEPPER TO LEAD MASS MERCHANT SEGMENT 1.09.20
CARTERSVILLE, GA. (January 9, 2020) -
Surya announced today the appointment of Brandon Culpepper as Senior Vice President of mass merchant sales. In this role, Culpepper will oversee the development and growth of the rug and home accessories brand’s mass merchant strategy and lead sales initiatives within the segment. Over the last couple of years, Surya has been strategically ramping up its value driven product assortment as well as optimizing sourcing and logistics to cater to the specialized needs of mass merchants. The addition of Culpepper to the team is yet another step the company is taking to strengthen its position with the segment.
“I have known Brandon for more than a decade and am thrilled to have him join Surya. His impressive track record combined with his longstanding tenure in the industry and wealth of knowledge of the mass merchant segment will be instrumental in our strategic growth moving forward” said Surya president Satya Tiwari.
Prior to joining Surya, 20-year industry veteran Culpepper held sales leadership positions at various rug companies, including Dalyn, Kas Rugs and Mohawk. Most recently, Culpepper was the Chief Revenue Officer for Orian Rugs, where his responsibilities included management of all sales, product development and marketing within the U.S. and Canada.
“Surya has been the most progressive and innovative company in our industry for many years and I am very excited to be a part of it. We have an unprecedented ability to provide large retailers with the fashion they are looking for at the right values,” said Culpepper.
Culpepper will report to Satya Tiwari and will be based out of the company’s headquarters in Cartersville, Georgia.
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About Surya
Surya is the premier one-stop source for coordinating home accessories for a broad range of lifestyles and budgets. An expert at translating the latest apparel and interior design trends, Surya artfully combines color, pattern and texture to offer more than 60,000 fashion-forward products, including rugs, pillows, throws, wall decor, accent furniture, lighting, decorative accents, and bedding. The brand also provides innovative display, merchandising and training solutions to support retailers in successfully promoting and selling home accessories. Surya has showrooms in Atlanta, Boston, Dallas, High Point, Mexico City, New Delhi, and Toronto. To learn more, visit
www.surya.com.