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Choice of fashion forward designs in multiple colorways, shapes and sizes for delivery in less than three weeks

CALHOUN, Ga. — Oct. 17, 2014 — Surya will unveil at High Point Market a new custom rug program that will enable designers and retailers to order custom tufted rugs for delivery within three weeks. Designed to meet the needs of customers who want a custom rug quickly, the innovative program offers a choice of eight machine-tufted rug designs and 8-12 colorways for each design. The rugs, which will be produced at Surya’s Calhoun, Ga., location, can be ordered in almost any size/shape combination, providing a significant range of custom options.

This latest offering builds upon Surya’s existing custom rug program, which allows customers to order custom sizes for more than 4,000 Surya rug designs across a range of handcrafted constructions, including hand-knotted, hand-tufted, hand-woven and hand-hooked styles.

“In today’s world, it is important not only to offer great designs and quality construction, but also to be able to quickly deliver the products that consumers need to create signature living spaces,” said Satya Tiwari, president, Surya. “We understand that the typical consumer has a vision of what their perfect room should look like and that one size or color combination doesn’t fit all. That’s why, in addition to offering more than 5,500 in-stock rugs, we have developed a flexible custom rug program designed to meet each customer’s home decor needs within a timeframe and budget that works for them.”

Market attendees are invited to visit Surya’s flagship showroom – Showplace 4100 – to learn more about the expanded custom rug program and view samples of the machine-tufted options. Surya is also hosting several educational and social events and will serve a complimentary hot catered breakfast and lunch each day, along with hors d’oeuvres and cocktails each evening. The showroom will be open daily from 8 a.m. to 8 p.m. A complete listing of showroom events can be found at www.surya.com/market-events.

CALHOUN, Ga. — Oct. 10, 2014 — Surya has announced the release of its fall 2014 catalog, featuring over 7,000 coordinating home accessories artfully displayed in an intuitive, easy-to-navigate format for simplified product location and a more efficient shopping experience. In addition to hard copy format, the new catalog can be accessed via Surya’s free iPad® app, which provides zoom-in capability for viewing of fine product details and the ability to check product inventory on the go 24/7.

Showcasing more than $100 million of product inventory, the 750+-page catalog includes hundreds of new products across multiple categories, including rugs, pillows, throws, wall decor, accent furniture, lighting, decorative accents and – new for this catalog – bedding. The lighting section has also been expanded to reflect significant additions to the category and now incorporates more product details for easier product selection.

For convenience, the best-selling products within each category are indicated by a Top Seller icon and also appear in a special Top Sellers section at the front of the catalog for quick reference. Surya guarantees shipment of its best-selling accessories and rugs (5’ x 8’ and 8’ x 11’ sizes) within two business days and ships all other in-stock items within three business days.

“As we continue to expand the depth and breadth of our product offering, it is important to make it as easy as possible for our customers to find the products they need to build a complete coordinated look,” said Satya Tiwari, president, Surya. “Our latest catalog not only provides a very logical and user-friendly way to view the variety of styles, colors, materials and constructions that Surya offers but also ignites the imagination with almost limitless design possibilities.”

The new catalog has been mailed to customers and is accessible digitally at www.surya.com/ecatalog/. Market attendees can also pick up a copy of the catalog during High Point Market at Surya's showroom – Showplace 4100 – which will be open daily from 8 a.m. to 8 p.m.

Click here to access high res images of the catalog.

CALHOUN, Ga. — Oct. 8, 2014 — Surya is set to launch an exclusive new line of rugs from DwellStudio at the Fall 2014 High Point Market. Designed to complement DwellStudio’s modern yet accessible design aesthetic, the debut collections feature clean, graphic lines and rich texture brought to life in a sophisticated color palette to create looks that are distinctly of-the-moment yet evoke a classic, artisanal feel.

Collections include:

• Ludlow & Thompson – Traditional design motifs are re-envisioned in these luxe hand-knotted rug collections finished with an antique wash to lend depth and lustrous sheen.

• Madison – This collection of hand-tufted wool rugs draws inspiration from classic geometric patterns to bring a sense of modern sophistication to interior spaces.
• Rivington – Hand-woven of wool, this eye-catching collection features bold, graphic motifs reminiscent of ‘60s Op Art designs to create an energetic, contemporary look.
• Tangier – Clean lines take shape in this collection of hand-knotted jute rugs, bringing rich texture and dimensionality while imparting a decidedly hip, down to earth feel.

“We are excited to bring our unique and signature art of the mix design philosophy to rugs for the first time,” said Christiane Lemieux, founder and creative director, DwellStudio. “We have always believed in gorgeous layers of texture and pattern to create amazing spaces with depth and soul. We also seek to give our designers and customers the tools that will allow them to create their perfect space. Whether it’s mixing a subtly textured rug with bold fabric choices or making the rug the statement piece, rugs provide the perfect way to pull any room together.”

DwellStudio is recognized for its streamlined design aesthetic that also achieves high marks for comfort and versatility. “Like DwellStudio, we are continually innovating and pushing the boundaries of what is possible in design,” said Satya Tiwari, president, Surya. “DwellStudio’s trendsetting style and fashion forward approach consistently result in beautiful, high quality products that are at once functional and stylish. Our brands share a natural synergy, making the partnership with DwellStudio a great fit as we continue to expand our product portfolio.”

Added Lemieux, “As a design house obsessed with quality, we believe we have found the perfect partner in Surya. Not only is Surya able to offer us a myriad of designs, materials and techniques, but they have made it possible for us to bring our design vision to fruition in a broad range of constructions – from gorgeous, hand-knotted creations to super hip shag – all in one place. We look forward to introducing the new rug collections at market and to further developing our partnership with Surya.”

Market attendees are invited to explore the DwellStudio line at Surya’s flagship showroom – Showplace 4100 – which will be open daily from 8 a.m. to 8 p.m. Surya is also hosting several educational and social events and will serve a complimentary catered breakfast and lunch each day, along with hors d’oeuvres and cocktails each evening. A complete listing of showroom events can be found at www.surya.com/market-events.

Click here to view high res images of some of the new introductions.

About DwellStudio
Founded in New York City in 1999 by Christiane Lemieux, DwellStudio is the design house for modern home and family furnishings. With sophisticated styling and fashion forward designs, the company’s products – which include furniture, bedding, home accessories and a line of baby and children’s furnishings – find excitement in the unexpected. DwellStudio is known for its contrasting styles, and the studio’s philosophy is simple: take classic elements and twist them into a modern setting, knowing that style is never static and the home is an ever-evolving place. DwellStudio furnishings can be found at their flagship store in NYC, in specialty and lifestyle shops around the world and at www.dwellstudio.com.

CALHOUN, Ga. — Oct. 3, 2014 — Surya will introduce more than 1,000 new products at High Point Market, reflecting a diverse range of colors, textures and lifestyles along with innovative new materials and constructions. Products across multiple home accessory categories will be showcased in themed vignettes throughout Surya’s redesigned showroom, providing design inspiration and merchandising ideas that can be easily translated to retail spaces.

Highlights of the new introductions include:

New rug collections making their debut at market include a number of new machine-made collections in fresh hues such as purples, greens, blues and grays. Techniques such as drop stitching have been applied to the surface of the rugs to add texture and dimensionality, while overdyed and distressed patterns inspired by Surya’s hand-knotted rugs provide high-end designer looks at a very accessible price point. Also being launched are a number of flatweave collections, including Stallman, which features geometric patterns in refined neutrals with a distressed, vintage look, and Galvan, hand-woven of viscose with dainty geometric patterns in a soft pastel color palette.

Surya is also broadening its floor pillow offering to provide additional casual seating options. On-trend global motifs and tassel embellishments lend a relaxed Bohemian feel while a woven wool construction brings texture and durability. All floor pillow designs are also available in coordinating standard-sized pillows.

Rounding out the introductions are several new licensee designer collections, including inaugural collections from
Bobby Berk Home and Dwell, along with outdoor rugs, pillows and poufs from Candice Olson.

“We continue to innovate and diversify our product offerings to meet the needs of retailers and designers who want to be able to provide not only an expansive range of coordinating home accessories but well-thought out collections that make it easy to build complete looks,” said Lynne Meredith, vice president of product development, Surya. “We are excited to debut so many new styles, colors and constructions for both indoor and outdoor lifestyles.”

Market attendees are invited to explore the new collections at Surya’s flagship showroom – Showplace 4100 – which will be open daily from 8 a.m. to 8 p.m. Surya is also hosting several educational and social events and will serve a complimentary hot catered breakfast and lunch each day, along with hors d’oeuvres and cocktails each evening. A complete listing of showroom events can be found at www.surya.com/market-events.

CALHOUN, Ga. — Oct. 1, 2014 — Surya is giving attendees at the Fall 2014 High Point Market the chance to win 50% off all Surya orders placed from Nov. 1 through Dec. 31, 2014.

To be eligible to win, showroom visitors simply have to complete and submit a brief online entry form at www.surya.com/market-registration/ by Friday, Oct. 10 and present an electronic entry confirmation at market. It is not necessary to be a current Surya customer to participate. Chosen by random, one lucky winner will be announced in Surya’s Fall Market Pulse e-newsletter in early November.

Other market promotions include:
 

Market attendees are invited to visit the Surya showroom – Showplace 4100 – to explore more than 1,000 new products, including significantly expanded lighting and bedding lines, along with new outdoor and licensee collections. Surya will offer a complimentary hot catered breakfast and lunch each day and hors d'oeuvres and cocktails each evening.

A complete listing of showroom events can be found at www.surya.com/market-events. The showroom will be open daily during market from 8 a.m. to 8 p.m.